PacPrint 2025 concluded a highly successful run at the Sydney Showground last week, welcoming 3,847 attendees and 116 exhibiting companies in a dynamic environment that underscored the print and signage industry’s resilience, innovation, and forward momentum. Even daily train disruptions and an extremely wet week in Sydney didn’t discourage the strong crowd.

Described by many exhibitors as a standout event, PacPrint 2025 attracted a high-quality audience of serious buyers, with numerous exhibitors reporting strong sales activity from Day One. The sentiment was echoed across the board, with vendors highlighting the presence of decision-makers intent on discovering innovations and making meaningful investments. Notably, a significant contingent from New Zealand added depth to commercial conversations, reinforcing the show's regional importance.

Kirsten Taylor, Chair of PacPrint 2025, set the tone during the opening ceremony, describing the event as a “playground of innovation” and a collaborative platform for shaping the future of print. Across four days, this vision was brought to life through cutting-edge exhibits, informative panel sessions, and robust networking.

The seminar program proved to be a highlight of PacPrint 2025’s success, offering attendees deep insights into the trends, challenges, and opportunities reshaping the industry. Sessions tackled a wide range of topics, from sustainability and digital transformation to workforce development and sales strategies.

The exhibit floor was abuzz with commercial activity. Multiple exhibitors reported strong sales and plenty of high-quality leads, affirming the role of PacPrint as a premier forum for business transactions.

A consistent message from exhibitors was that visitors came with purpose – looking for transformative solutions and innovation to drive business growth. Automation and sustainability were top of mind, but the overwhelming driver was the pursuit of new revenue streams and operational efficiency.

With post-event surveys underway, organisers expect to gather deeper insights to further enhance future editions. However, early indicators point to resounding satisfaction: strong foot traffic, meaningful engagement, and business outcomes that reaffirm the essential value of trade shows – particularly those embracing hybrid strategies to extend their reach.

As Taylor summed up, “The positive energy and commercial success reaffirm the essential role of PacPrint for our industry.” With its blend of thought leadership, transformative technology, and tangible outcomes, PacPrint 2025 has once again proven itself a vital catalyst for the industry’s evolution.

The organisers extend their heartfelt thanks to all attendees, exhibitors, expert presenters and panellists, sponsors, and partners. Your passion, participation, and collaboration are what make PacPrint 2025 the premier event for the print, sign, labels and packaging, and visual media industry.

PacPrint 2025 ran from 20–23 May 2025 at the Sydney Showground, co-located with Visual Impact and Label & Packaging Expo.

For more information about PacPrint 2025, contact the PacPrint 2025 events team at exhibitions@visualconnections.org.au or call +61 2 9868 1577. Information about the show and all the latest news is available on the PacPrint 2025 website.